Aug 27
Hello! We're glad you found us. This is your invitation to join the Lasting Impressions community. Subscribe to our blog and receive inspiration, innovation, and strategic marketing solutions. ...
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Look up close and you will notice branded merchandise mirrors our world. Design teams constantly research emerging cultural trends to create and curate products that are smart, functional, and rele...
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The Lifetime Value of a Customer In today's competitive market, attracting new customers is important, but retaining them is where the real revenue lies. Focusing on client retention secures stea...
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Unlock Potential I believe there is untapped potential with every partnership. Together we can uncover new opportunities and create mutual value for both of us analyzing our networks and applying ...
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Have you ever received a cool branded item that made your day? If you are like me, you have! And more importantly, you know promotional products aren't just giveaways-they are tools that can amp up...
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As part of our "Invisible Insights" campaign, we're excited to introduce a new way to show our appreciation for your referrals. Referrals are more than just business introductions-t...
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The Power of Perspective: Why We Don't Know What We Don't Know in Business As we set sail on our "Invisible Insights" discovery campaign, I want to share a message that aligns with the "10 Wis...
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JANET MCNAUGHTON | President P 425.822.6651 ext.1 E Janet@LastingImpressionsGi...
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This summer we are launching our "Invisible Insights" discovery campaign, and my goal is to inspire you to uncover new opportunities, take on long-awaited projects, and find innovative solutions fo...
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Click Here to Shop Our Summer Catalog Hello Summer! Hot swag styles with a splash of fun. As the warm breeze of summer rolls in, it's time to gear up for memorable moments with your ...
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Early in my career, someone I admire shared this valuable insight: “People don't listen to what you say, they watch what you do.” This sentiment rings especially true in the world ...
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How to Create A Coveted Promotional Product Everyone Wants What do you call the combination of two premium brands? Co-branding! It's the marketing strategy of aligning two powerful brands to creat...
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Hello! We have a new catalog that is fun & easy to use. I get that it's freezing all over America right now, however, cold temperatures won't last forever. Today is a great day to “dream...
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Do you decide what your team wears to the office to look professional? How about on casual days? Have you considered comfy and trendsetting styles to encourage colleagues to wear the company lo...
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Pictured in their new logoed hoodies and jackets, the chefs of AQUA by El Gaucho are ready to delight you! AQUA by El Gaucho is one of the fine dining restaurants in The Revelers Club owned and ope...
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“Teamwork makes the dream work.” When a group of people share a common goal and work together to reach it, there is magic. Can you see the smiles among the team members at El Gaucho Tac...
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Congratulations to our friends at Eastside Academy on their success at Missions Fest. After the trade show, Hannah Kaas shared with me that both guests and students were delighted to receive the cu...
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I know you. Intellectually, you are a top-notch professional. The organization you work for depends on you to make smart, creative, memorable, on-time, budget-appropriate branded merchandise pur...
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To shop this catalog, open the PDF attachment I am excited to partner with you on a custom project! Let's WOW your employees and customers this holiday season with signature beanies, ...
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I love getting more than what I paid for. How about you? Today I have an idea you can use to: Create and increase awareness with clients about the different products and services you offer. Cro...
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When you were growing up, did a parent, teacher, mentor, or someone you admire say to you “Show me your friends, and I will show you your future.” Today is a great day to remember what...
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Welcome to July. The first half of the year is over. This is the Janet McNaughton half-time report for 2023 written especially for you. Here are my ideas for how you and I can finish the year stro...
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Are you ready for some sunshine? For those of us who live in Seattle, the answer is "YES!" The first real sunny days start this Friday, April 28. I can hardly wait for Friday. In celebration and p...
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Does your company or professional association have sustainability goals? Perhaps you do personally. Either way, I am delighted to share five search tools to assist you in finding "Double Great" bra...
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It's not what you know, it's who you know. 100%. And I am glad I know Deb Anderson! Deb is the Meetings & Events Manager at Ketchikan Visitors Bureau. Ketchikan has been a client with us since 200...
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To watch the 46-second video from above Click Here. 2023 is back to business, the office, tradeshows, and more! If you and your colleagues want to wear high-end, classic fashions to elevate y...
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I wish for you in 2023, so much! Happy New Year! May the magic and wonder of a fresh new year, sparking with possibility, bring you great hope. Thank you for your treasured friendship and continue...
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The biggest, boldest, and best ideas I generate are during the summer. Or when I am on vacation, which is usually someplace tropical. The sun energizes me and restores my hope in what is possible. ...
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Have you ever wondered what a coach says to his players in the locker room at halftime? Vince Lombardi of the Green Bay Packers is considered one of the greatest football coaches ever. Below is a l...
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Wearing a smart outfit gives me a positive boost from feeling put together. With the change of season, a return to the office, and social gatherings on the calendar this is a perfect time to bu...
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To plant a garden is to believe in tomorrow. As your marketing trusted advisor, I am writing to encourage you about the days and months ahead. I find taking action, like planting a garden, creates ...
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Making a Lasting Impression is easy when you co-brand with a retail name your recipient already loves. As I reflect on how my business has changed over the last two years, the request for premiu...
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PERSPECTIVE & PERSONALITY This quote attributed to Tennessee Williams is from A Streetcar Named Desire. Williams is considered among the three foremost playwrights of 20th-century American drama. ...
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Nothing is better than a picnic! Life is at its best when you are sharing great food, conversation, and time with your besties. Create memories of a lifetime for your employee team with a custom ...
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“To win in the marketplace you must first win in the workplace." --Doug Conant, Fmr. President and CEO of the Campbell Soup Company I love to work with comp...
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Has life hit you so hard that you've been knocked down? Have you gone too far to find the middle ground? Did they raise you so high just to pull you back down? Have you been so lost you could never...
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Best-selling author and consultant Seth Godin, in his popular blog, asks "Which Problem are we Solving? He states "Over time, successful businesses figure out how to align their goals with the cus...
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Intuitively, as a successful business leader, you know relationship marketing is both smart AND necessary. I love this quote from Bill Walsh, the legendary copy editor at Washington Post. Bill said...
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What a year we have lived and worked through so far! All this change has made every conversation and each opportunity to serve you increasingly valuable. Why? Because business relationships and res...
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It has been a year of disruptions. Have you held your position? Grown your business? Or are you looking at some creative ways to stage a great comeback? Wherever you stand now that September is upo...
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Life is full of teachable moments. Short stories and sayings educate us about the journey ahead, about ourselves, and about others. Growing up, my mother weaved short sayings into her conversations...
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Have you ever wondered what a coach says to his players in the locker room at halftime? Vince Lombardi of the Green Bay Packers is considered one of the greatest football coaches ever. Below is a l...
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As we approach Independence Day, this is a significant time to be thankful for the great American adventure and freedom we enjoy by giving back to those who made it possible. Below are two ways to...
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A wise man by the name of Omar Rivas taught me there are at least 6 perspectives to every situation. The task is to think about an opportunity as if it were a piece of dice with six sides to consid...
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The Go-Giver is a savvy business parable about how to achieve extraordinary success. In a one-sentence summary, The Go-Giver teaches a pattern for becoming a better person and realizing more busine...
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Strong leadership requires a vivid image of your goal and consistent messaging. What are you communicating on your company walls and retail space? Are you optimizing what you want to say to the peo...
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Thanks for the questions about our customized content service, The Write Words. Here are a few more details, in case you are curious about how the service can work for you. First, this is a cust...
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How do you react when life throws you a curveball? Your reaction to the unexpected defines whether you're seen as coll and collected or disorganized and discombobulated. The difference comes down ...
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Do you flip through your inbox quickly, several times per day, to make sure there's nothing new that you need to take care of right away? Do you stop for a smile when you see something interesting ...
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What is the “Invisible Gift” you give each customer with every interaction? Have you considered this level of detail as part of your marketing strategy? This is a relatively new concept...
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What is NFC? NFC (Near-Field Communication) is a form of wireless data transfer that allows a user to access information by simply tapping an NFC enabled device over a promotional product. P...
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Gary Vaynerchuck*, the founder of VaynerMedia, says the most important senior leader in any company should be the Chief Heart Officer: The CHO. He explains that skills, products, services, and ev...
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Pantone's “Color of the Year” reflects color trends in fashion, beauty, design, and home décor. 2021 announces the first time that a gray shade has been selected and the second t...
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Q: What can you do when there are so few opportunities to meet face to face with customers and prospects, yet you want to clearly and persuasively target your business message to the right people ...
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The word “perspective” has a Latin root, meaning “look through” or “perceive,” and all the definitions of “perspective” have something to do with loo...
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We Wish For You - . . . As you go to work every morning, that you will realize what you do matters to others in ways you cannot imagine. . . . To receive a daily, happy surprise to make yo...
Continue ReadingNov 19, 2020
The joy of gifting can be complicated when you have a diverse group of people to delight. Traditional corporate recognition and rewards programs are expensive and often the largest portion of your ...
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The joy of gifting can be complicated when you have a diverse group of people to delight. Traditional corporate recognition and rewards programs are expensive and often the largest portion of your ...
Continue ReadingOct 26, 2020
The joy of gifting can be complicated when you have a diverse group of people to delight. Traditional corporate recognition and rewards programs are expensive and often the largest portion of your ...
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I enjoy talking with clients and colleagues about how I can serve the business community with compelling content through my blogs, webinars, and live workshops. The ideas I receive are always good!...
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One of the great joys of writing this blog is when you respond to me with your comments. I love hearing from you and appreciate the emails and calls about what you have learned and what inspires y...
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There are no straight lines in life. Change occurs all the time. Whether it is blatant or it sneaks up on us through competition, innovation, or life events, the business playing field is always ne...
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The American Dream is the belief that anyone, regardless of where they were born or what class they were born into, can attain their version of success in a society where upward mobility is possibl...
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The best of summer gear is on sale now through September 30. Shop our catalog and contact us to inquire about the products you love, request samples, receive a quote, or to place your order. To s...
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When is the last time you were delighted? Surprised? Recognized? Thanked in a tangible, creative way? Do you remember how it made you feel? All these adjectives lead to a memorable experience. Q...
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90% of the world's millionaires have been created by investing in real estate according to an article published in February, 2020 by The College Investor. The buy, hold, and accumulate real estate...
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Time is the only thing we can't get back in this world. Once you spend it, it is gone. So you've got to make sure you spend your time wisely. And make good choices. There is a secret formula for s...
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Ready for a whole new way to delight the people that matter most to your business? Whether you are seeking solutions to: Ignite employee morale, Thank customers, or Wow attendees at your v...
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Did you read The Half Time Report? We are at the start of Q3, the most important business quarter of the year. What is your score? The concept of “Game-Changer” or being a game-changer...
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Have you ever wondered what a coach says to his players in the locker room at half time when the team is down by what seems an insurmountable number of points? I've had one, and only one, quote car...
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Have you considered how you will reallocate your venue, flight, hotel, food, trade show budgets and more to make an unforgettable impact with attendees at virtual meetings? Branded merchandise is t...
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"It's hard to beat a person who never gives up." Babe Ruth "Things may come to those who wait, but only the things left by those who hustle." Abraham Lincoln "Perseverance is the hard w...
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Now is the time to consider your “back to work” strategy. Announce you are open with signage, direct where to stand with social distancing removable floor grips, protect with hand s...
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Some of the greatest wisdom I learned came from my childhood. I loved the character “Anne” in the Anne of Green Gables series written by LM Montgomery. The quote “Every day is fre...
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Covid-19 has wiped the monopoly board clean. As America reopens for business, it is critical to understand we are amidst the greatest reset in the history of business. Time to reimagine your compan...
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Create confidence with your employees for a safe start with a PPE kit. Everything you need in one item. Choose from a variety of price points and product mixes branded with your company logo. Orde...
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It's easy to look like a star when times are good, but when times are tough, your true character comes into full view. Regardless of what your company environment was before Covid-19, the atmospher...
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Hello! Whether you are inviting your entire team back or only a portion of the workforce, preparing for a safe return is important. At Lasting Impressions, we can make this project easy! We can...
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Our greatest asset is talent. The people who make our companies hum. The folks who drive innovation, go the extra mile and connect our products and services to customers. Given the 6-8 week rem...
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Business planning for a safe re-opening in Washington State has been posted to the Challenge Seattle website. There are two reports you can download from the home page: Summary & Check List Ful...
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Lasting Impressions can serve you with health safety products. Below are current styles, pricing and lead times. TO ORDER: Please contact Janet McNaughton. 425.822.6651. Janet@Lastin...
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Is your team heading back to work? As more companies are granted “essential status” you may be pondering how to keep your team safe and healthy. Lasting Impressions is pleased to pr...
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One of the greatest issues to solve in the tradeshow, conference and meetings industry is rebooking cancelled events due to COVID-19. Securing a new date can be done. But how do you make that new e...
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Signage is relevant now. In creative ways you may not have ever thought of! I invite you to review our idea starter catalog. Click Here. I promise you will be intrigued with the innovative ways ...
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It takes all of us to make a difference for each of us – especially if those who can, Pay it Forward! As with many small businesses, we are working hard to get through this very difficul...
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Good news! Yes, Lasting Impressions can serve you with a variety of health safety products. Below are current styles, pricing and lead times. Hand Sanitizers Pre-order now for delivery at the en...
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Wondering how to make a positive impact with your employee team while they are working from home? How about sending a “movie night” gift pack to your employees' home with a note of t...
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Over, under, around or through . . . Whether you want to connect with your clients or socialize with colleagues, Lasting Impressions has creative ideas on how to elevate and celebrate your virt...
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Mailers have proven to be a fun, effective way to reach and impact your audience. Whether your audience is your staff, customers, or prospects, who can refuse a little love showing up in ...
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So much time, so little to do after the work day is done. How about sending games to your employees' home with a note of thanks and encouragement? The Lasting Impression team can serve you ...
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When the going gets tough, the tough get going. What are you doing to keep your people going? For the next few weeks, your team is making extraordinary sacrifices to propel your business forward....
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Good news! Yes, Lasting Impressions can serve you with N95 face masks and 75% alcohol-based hand sanitizers in a variety of styles. Hand sanitizer branding with your logo is available for orders...
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Believe We do. Since 1996 The Lasting Impressions Team has created branded apparel and promotional products to drive revenue and build internal teams for you, our treasured customers. We hope you ...
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Because when you give branded apparel to your team, it provides employees with a sense of belonging. According to Webster's, belonging is a basic human need, just like the need for food and shelter...
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Your dreams determine your destiny. How big are you dreaming? According to Sir Richard Branson, if your dreams don't scare you, they aren't big enough. 2020 is the year to go BIG – both pe...
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Nancy Howard is a cat lady on a mission. Founder and owner of The Whole Cat and Kaboodle in two locations--Kirkland and Redmond--and the Cocoa Cat Café in Redmond, Nancy believes "every ...
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"Eat, Drink and be Married" 10 Year Anniversary When the Northwest's top event professionals join forces, you can expect the party of the decade. The January 27th Weddings in Woodinville Ten ...
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"The Noblest Art is that of Making Others Happy." - P.T. Barnum Two important trends for 2019 A sure-fire way to win our younger customers over is to show them we understand their worl...
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In with the New: New strategies and new promotional products attract new customers PT Barnum was hailed as the Steve Jobs of his time because he understood how to generate wild enthusiasm for p...
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The Impossible Comes True When we asked Janet about The Greatest Show marketing series which launched in Bellevue on January 15, she said the spark was ignited in 2018 when she set a goal to bri...
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There was a lot going on at our Northwest Event Show exhibit. Did you catch it all? Below is a recap of the show specials and strategic tools we offer to assist you in transforming your next event ...
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It's finally here – the Northwest Event Show! We've been hard at work to make sure this is the best year yet for all of the attendees. On your way into the show, stop by one of our booths to...
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Only one week to go until the 2018 Northwest Event Show! Do you have a plan of attack for the big day? Let the Connectors be your guide – grab one of our registration cards from any of the t...
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Join Me! The Northwest Event Show | 11 a.m. - 5:00 p.m. | October 16, 2018 Washington State Convention Center Most employees know what it looks like to be a part of a high-performance team. Eve...
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There's just two weeks left until the Northwest Event Show on October 16th at the Washington State Convention Center! We've gathered ten of the best vendors the region has to offer, from all diffe...
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Join Me! The Northwest Event Show | 11 a.m. - 5:00 p.m. | October 16, 2018 Washington State Convention Center Do you plan meetings, trade shows, conferences or events for your company? If th...
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Janet recently presented at a workshop for exhibitors of the upcoming Northwest Event Show. Her introductory story was an idea that can radically expand your business prospects in a matter of month...
Continue ReadingJul 31, 2018
Trade shows represent 39.2% of all B2B marketing dollars; often the largest line item in the budget. Here are 10 key strategies for innovating your presence and optimizing your ROI. Our previous bl...
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Trade shows represent 39.2% of all B2B marketing dollars; often the largest line item in the budget. Here are 10 key strategies for innovating your presence and optimizing your ROI. 1) Tie your co...
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Get ready for show time! The Northwest Event Show is preparing a breakthrough to new levels of success for exhibitors and attendees alike. BUTLER Seattle values your partnership and invites you to ...
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From Wall Street “corporate” to Seattle “high-tech cool” the definition of a uniform has shifted to include individuality and personality. Apparel is the highest category o...
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Jump start or reboot your company's wellness program with these three strategies: 1. Promote Wellness Communication is a critical success factor in every corporate program. Employees will not p...
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Big changes are sweeping across offices around the world. From a changed generational mix to technological advances, our office walls are breaking down as we redefine what it means to “go to ...
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We believe a company's prosperity depends on the perfect combination of employees and clients: Talent and sales pipelines are valued equally. Given the tight labor market, workplace strategy has e...
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Lasting Impressions joins Butler Seattle to "transform the future of meetings." Partnering with another business in your community is a great way to grow. Here's a story about how Lasting Impres...
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Join us in our quest to grow your business through known, repeatable, proven strategies. Our theme for 2018 is Success Strategies: Promotional plans and products that lift your company higher. Ne...
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Just when you thought you had opened your last gift for a while, Lasting Impressions would like to offer a winning strategy to get your business off to a roaring start in the year ahead....
Continue ReadingNov 5, 2017
The North Face(r) brand of outerwear is officially available to the promotional products industry. To shop for the styles, you and your team love, I invite you to view our digital catalog below. Th...
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Finish the year strong or jump start the New Year with a promotion that offers staying power. If you have traditionally sent holiday cards, how about considering a strategy that will make a 12-m...
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Our business is sourcing and creatively decorating the right promotional products. In today's marketplace where everything counts, we give our customers a competitive advantage to attracting, attai...
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Our goal at Lasting Impressions is to lift everything you do – HIGHER! With drinkware, that translates into: Trend setting styles to propel your brand forward. Copper lined products to k...
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Are you planning an educational class that can benefit from a graduation / completion reward? Did you issue new laptops or tablets? Is it time to replace your existing backpacks? Are you onboa...
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Experience Marketing Aligning your company's brand with causes you are committed to internally and externally communicates what your company values. Sponsorship opportunities run the gamut. Whethe...
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True, every organization benefits from business essentials branded with their logo to advance their brand. At Lasting Impressions we are committed to lifting all of your promotional merchandise &nd...
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Advance Your Brand Golf tournaments, company outings, and sponsorships at every level are positioned as a platform to strategically build business. Golf is A Mental Game With high profile busi...
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Saying “Welcome” Well The process of attracting, attaining and retaining talent is serious business. Communicating why you are in business and what you are committed to as a compan...
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Be Smart The pursuit of excellence is a race without end. From my perspective, it is encouraging to know that I can become better every day. Below are two of my favorite resources for getting a...
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Sales is a contact Sport In today's economy, only 10-15% of a company's customer database is positioned to purchase at any given time. Generating new prospects, managing qualified leads and consi...
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“If I Had More Time, I Would Have Written a Shorter Letter.” This quote from Benjamin Franklin can be applied to trade shows! Given the mere seconds available to garner and keep atte...
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