Apparel To Unite Your Team

  • Feb 29, 2024

Early in my career, someone I admire shared this valuable insight:  “People don’t listen to what you say, they watch what you do.” This sentiment rings especially true in the world of business, where every action speaks volumes about your company’s values and commitments. From my perspective, one of the easiest and best ways you can communicate how you want your company to be remembered is through branded apparel.

When your logo or slogan is decorated on a jacket, vest, or beanie, it becomes a mobile billboard for your brand – a quiet ambassador for your company. With each wearer, your brand gains visibility and credibility, silently declaring what your company stands for and believes in.

Here are four strategies I recommend you consider when choosing branded apparel:

1. Exclusivity. Gone are the days of cheap, forgettable giveaways. Today’s swag is cherished and kept.  Partnering with esteemed retail brands like The North Face, TravisMathew, Ogio, Brooks Brothers, and Carhartt allows you to offer apparel that exudes quality, style, and sophistication. By aligning your brand with these respected names, you not only elevate the perceived value of your products but also convey to the wearer a sense of being valued and appreciated.

Inclusivity. One size does not fit all, and inclusivity is paramount in the fashion world. Ensure that everyone in your audience can look and feel their best by offering a range of sizes, including plus sizes up to 6XL and talls. Most importantly, provide both men’s and women’s companion styles to cater to diverse preferences and body types.

Sustainability. In today’s eco-conscious world, aligning your brand with sustainability initiatives is not just a choice but a responsibility. Consider investing in eco-friendly apparel options to support carbon neutrality and reduce your environmental footprint. Our selection of CFREE garments offers 96 styles designed to lower your branded apparel’s carbon footprint.

The Power of Choice. Empower your employees and customers to express their individuality by providing a collection of 2-4 style choices. Whether it's different fits, colors, or retail brands, providing options ensures that everyone can find something that resonates with their unique tastes while still reinforcing your brand image. I can assist you in implementing a straightforward system to make this a seamless process.

Shop!

Let’s work together to create branded apparel that resonates with your employees and clients alike. To get started Shop our apparel website or our new spring catalog shown to the left.

Let’s Make It Happen
By embracing the allure of exclusive retail brands, prioritizing inclusivity and sustainability, while offering personalized style choices, you can create branded apparel that transcends mere clothing – it can become a symbol of identity, expression, and connection. For branded apparel strategies made easy, contact me today at 425.822.6651 | Janet@LastingImpressionsGifts.net.

Warm Regards,

JANET MCNAUGHTON

 

JANET MCNAUGHTON | President

LASTING impressions

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425.822.6651 ext.1

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Janet@LastingImpressionsGifts.net 

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www.LastingImpressionsGifts.net

 

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“Advance Your Brand, Activate Your Employees and Add Customers for Life.”



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